un-fuckin'-believable

only in singapore.

i guess it could happen in other parts of the world, but as of now, i'd like to think that something this inane couldn't happen anywhere else.

according to the straits times:

"A year-long search for a new brand name to help sell major developments in Marina Bay has ended with a final decision.
And the winner is... Marina Bay.

The URA (Urban Redevelopment Authority) paid consultancy Interbrand $400,000 to come up with an idea brand for the area. In the process, it consulted parties such as developers, retailers, restaurant owners and tour operators. Some 400 possible names had been mooted. Previously, the area had variously been dubbed "New Downtown", "extension of the CBD" and "Marina Bayfront". But as it turned out, the right name had been starting everyone in the face all along."

what i am trying to understand, is how such a large amount of money (two-thirds of a peanut in fact [see previous post]), could be put towards such a fruitless endevor. ah beng blogger rockson tan said it best when he exclaimed:

"Must be this overseas ang moh advertising company know how to make the Gahmen give them money to come up this kind of fucked up idea, still can say well done. If is only local company, sure kena fuck by Gahmen for this idea. Ang moh can be very smart, gong wei sibei kiang (mouth very clever). Make you suck his cock already you will still give him money and say thank you for letting me suck your cock sir, want me to suck another time?"

don't get me wrong, i have nothing against caucasians (i just thought the above quote was side-splittingly funny), but what i do have a problem with is the inherent attitudes of locals towards white people in general. it's hard to understand why many locals still think of caucasians as being a "superior race with superior ideas". it may be a throwback to colonial times, but it's still bloody stupid.

almost as stupid as paying $400,000 for nothing.